Ray White Marine’s Australian Superyacht Market Insight

Ray White Marine’s Australian Superyacht Market Insight

More Australians will be casting off and cruising the spectacular destinations to be found surrounding the sunburnt country in ever larger and more luxurious superyachts, according to one of the best in the business.

Ray White Marine Sales Director Brock Rodwell sat down with Iolande Skinner From The Deck at the Sydney International Boat Show 2022 to discuss the global superyacht market’s recent boom.

He said the industry is experiencing an increase in sales and subsequently a deficit of appropriate berths for ever larger superyachts in Australia.

Based in Marina Mirage on the Gold Coast, Ray White Marine’s presence was well noted at the show with a sleek two-storey floating hospitality area set up to host clients. It was also home to one of Saturday night’s most popular parties.

The brokerage had a number of boats on display, including the Ferretti 720, Ferretti 780, Pershing, a Technorama tender, Itama and one of the stars of this year’s boat show, a Tiffany & Co-inspired Rivamare 38 by Riva. There was also a Rolls Royce Ghost Black Badge on display for those who were missing some automotive mastery. It is the only example of the car on Australian shores, attracting a lot of interest and even offers.

Brock noted that international superyacht buyers are starting to look to Australia for their next project as the wait time for European and North American builds increases. The market for boats built in Australia is booming and, as Brock outlined, certain used boats such as Pershings and Rivas are holding more value.

Ray White Marine are known in Australia for their partnership with iconic luxury yacht brand Ferretti | Source: Ferretti Yachts

Ray White Marine’s affiliation with Ferretti and Riva Yachts and the strength of the well-established brand led them to join the Riva Aquarama lounge at the Formula 1 Monaco Grand Prix 2022. This was another successful marketing exercise for Riva, known as one of the hottest brands in yachting at the moment, which is also a major sponsor of the Ferrari Formula 1 Team.

Brock predicts that superyacht builders will continue to innovate and improve their green credentials into the future, although he said he believes there will be a correction from the high sales seen during the pandemic when people were buying A$10 million-plus yachts sight unseen.

During his interview at the Sydney International Boat Show 2022, Brock said he sees multi-hulls and fuel efficiency as not only emerging trends but industry-defining changes to sales. Purely due to rising costs, many yacht buyers are looking for more efficient vessels that can go further.

I think basically volume and range are the two things, people want to feel like they are at home and internal space is predominantly very important and also the distance travelled. We used to sell the sleek, sports cruisers which could go 45 knots, and chew 1,000 litres an hour. People are more conscious on their consumption and they want to know how far and for how long they can go in comfort.

Brock Rodwell, Ray White Marine Sales Director

The savvy sales director took presenter Iolande on a tour of the Rivamare 38, Ferretti 720 and Ferretti 780 during the show. Stay tuned for the walkthrough videos coming soon.

Ray White Marine is the exclusive dealer for Ferretti Group’s range of brands, including Riva, Wally, Pershing, Itama, CRN and Custom Line. Its Global Sales and Marketing Director, Allesandro Tirelli, flew all the way from Italy and spoke with The Market Herald Fancy Nautica’s Iolande Skinner From The Deck about the changing market for larger yachts and opportunities in Australia.

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